An audience that actually buys
Men 25 to 55 with strong disposable income and deep lifestyle investment in barbecue, cars, and craftsmanship. Roughly 2,000 people a day, with their families in tow.
Partnership
Your brand, in the smoke
BrusCon x BBQ Fest brings barbecue, cars, and craftsmanship together for three days in HUE Grounds, Angeles City, Pampanga. Free admission fills the ground. Your brand gets to stand in the middle of it.
What partnering looks like
Presence across both zones
Fire Side and Fuel Side share one ground, so your brand is in front of the crowd whether they came for the smoke or the steel.
Main stage and LED wall
Visibility on the central stage and LED wall that anchors the entire festival for three straight days.
VIP Dinner access
Select partners get seats at our exclusive VIP dinner, an intimate sit-down with the pit masters away from the crowd.
Media coverage eligibility
Coverage opportunities through our media partner for BrusCon 2026, extending your reach past the festival ground.
Credibility by association
A grassroots festival run with the Pit Masters Club of the Philippines. Real community, not a rented crowd.
We build partnerships around what your brand actually needs, from on-ground activation and sampling to stage presence and content. Tell us your goals and we will come back with a package that fits.
Sponsors and partners
Backing the fire
Sponsors
Partners
Interested in sponsoring
Let us talk
Send us a few details and we will follow up with the full sponsorship deck and available options.
Prefer email? Reach us directly at thenorthboundph@gmail.com.